Filmed & Edited in Oakland, CA
Client: Saunders & James
Small businesses are among the groups hit hardest in the pandemic, but as counties open and close and grants and loans come and go, budgets have been in extreme flux. As I understand and have compassion for this, we made this video on a smaller budget, a smaller crew (just me!) and with a phone due to Covid safety and restrictions. The salon’s co-owner, Michelle Saunders James, and I conceptualized the project and filmed it the next day, making it a smooth and successful project.